Google announces some major AdWords changes — MarketingTechNews.net: Latest from the homepage

Google has announced some major changes to AdWords bidding, workflow and measurement. In a blog posted by senior vice president of ads and commerce, Sridhar Ramaswamy, after this week’s Google Performance Summit, the company announced the changes alongside the news that half of trillions of Google searches now come from mobile devices. And the AdWords…

via Google announces some major AdWords changes — MarketingTechNews.net: Latest from the homepage

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